Quality Meat Scotland

Latest articles from Quality Meat Scotland

QMS QMS Spring Marketing Activity 2022

Almost eight million 18–39-year-olds in the UK identify as flexitarian, with this estimated to rise to almost half the UK’s population by 2025. To these consumers, sustainability, animal welfare, traceability and local produce are key to their buying behaviour. They may be looking to buy less meat, but they are also looking to buy better.

QMS QMS: The Scotch Difference to be showcased at international food fairs

The Scottish red meat industry has been showcasing Scotch Beef PGI, Scotch Lamb PGI and Specially Selected Pork at one of Europe’s leading fine food fairs, Tavola, this week (20th-22nd March). QMS will also be attending SIAL America 2022 in Las Vegas between 22nd-24th March to identify potential opportunities for Scotch lamb in the U.S. market.