A BRAND new category for the best product made with Scotch Beef, Scotch Lamb or Specially Selected Pork has been added to the recently launched Scotland Food and Drink Excellence Awards.
Quality Meat Scotland (QMS) is supporting the 'Scotch Brand Product of the Year' which aims to recognise businesses in Scotland which are selling Scotch Beef, Scotch Lamb or Specially Selected Pork in products of exceptional taste and quality.
The Scotland Food and Drink Excellence Awards take place at the Edinburgh International Conference Centre (EICC) on May 18, 2017. Attracting more than 800 attendees and consisting of 21 categories, the awards showcase the skill, innovation and dedication of Scotland’s producers.
Growing year on year, the awards offer an invaluable platform on which businesses can showcase their quality produce to the nation.
Uel Morton, chief executive of QMS, said that the new Scotch Brand Product of the Year award offers an excellent opportunity to celebrate the innovation, enthusiasm and commitment of those retailing Scotch Beef PGI, Scotch Lamb PGI or Specially Selected Pork products which are a cut above the rest.
“This new award will be judged primarily on taste – something that Scotch Beef, Scotch Lamb and Specially Selected Pork are renowned for, along with world-leading levels of traceability, assurance and welfare standards,” said Mr Morton.
“There are a large number of small, medium and large food producers across the country who are retailing exceptional Scotch Beef, Scotch Lamb and Specially Selected Pork products and I would encourage them to enter the Scotch Brand Product of the Year award.
“Entering and winning this award will provide recognition for quality products which can result in significantly increased levels of business.”
For products to qualify for the Scotch Brand Product of the Year they must be made from Scotch Beef, Scotch Lamb or Specially Selected Pork, be quality assured and, as part of his, have been sourced from cattle/lambs/pigs born, reared and processed in Scotland. 
Products can range from roasts, steaks and products which have a 100% meat content to products which use Scotch Beef, Scotch Lamb or Specially Selected Pork as ingredients. Products using Scotch Beef, Scotch Beef and Specially Selected Pork as an ingredient must contain a minimum meat content of 25%.
More information about the awards is available at www.foodanddrink.scot/events/sfd-excellence-awards.aspx. 
For more information on the Scotch Beef, Scotch Lamb and Specially Selected Pork brands, including recipes, videos and tips, visit www.scotchkitchen.com or www.speciallyselectedpork.co.uk or follow Scotch Kitchen or Enjoy Quality Pork on Facebook or Twitter.