Eleven delegates from across Europe were part of an Inward Trade Mission to the National Beef Association’s Beef Expo held near Kendal, Cumbria last month. Representing a breadth of beef cattle breeds, the group was made up of pedigree farmers, vets and beef retailers interested in UK genetics and expertise.

The first day saw the group join the NBA farm tours to two enterprises – David and Maggie Kelly’s Hereford and Limousin herds at Nether Hall near Kirkby Lonsdale and later to Kit Crag, Selside, Kendal which supports the Dixon Family’s 220-head Stabiliser suckler herd.

The second day was spent at the Beef Expo event hosted by North West Auctions at its J36 Kendal site comprising a livestock market and agricultural business hub. With 140 tradestands from R and D to animal health to nutrition, breed society stands and competitions, seminars, and the NBA commercial cattle show, visitors were presented with an insight into the latest developments in the British beef industry ‘all under one roof.’

The visit was organised by Richard Saunders and John Fleming and supported by AHDB and the British Livestock Genetics Consortium.