Italian cultivation and drilling equipment manufacturer, Alpego, has taken direct control of its operations in the UK and Ireland with the launch of a wholly owned company, Alpego UK.

This will assume responsibility for import, distribution through Alpego’s dealer network, service and parts support with immediate effect.

“Over the past few years, Alpego has enjoyed significant growth in the UK and Ireland. A large and increasing number of farmers associate excellent build-quality and customer service with the brand, and this has driven the increasing demand for our products,” said CEO for Alpego Spa and Alpego UK, Nicola Pegoraro.

“The change in our UK business structure is a natural evolution in our growth strategy. It will facilitate much closer relationships with our growing dealer network and customer base, enabling us to respond even faster and more efficiently to their needs and to the challenges that lie ahead in a changing and increasingly competitive market.

This also paves the way for an ambitious investment programme, including new premises in Boston, Lincs, with workshops and warehousing for parts and whole goods for supply to a growing dealer base.

“The Alpego product range represents a key-line for many of our dealers. Accordingly, our new premises are equipped with training and conference facilities to enable sales and technician training to be conducted on site,” added Mr Pegoraro.

Another ‘part of the deal’, is an expansion of the dealer network across the UK and Ireland, with new dealers in Scotland and in Wales recently appointed.