This year's LAMMA show was a 'commercial and professional success', according to its organisers.

The two-day event attracted 40,000 visitors to the NEC in Birmingham, where 700 exhibitors – 40 more than last year – proved that last year's successful move to the NEC could be sustained.

Its event manager, Kate Walsh, said: “We are delighted to report that we sold all the exhibition space this year, with 40 additional companies coming on board. All told, the stands covered over 56000sq m, the equivalent of eight football pitches.

“The feedback we received from exhibitors and visitors suggested this LAMMA was the best they had attended and the most professional.

“Overall, the mood was surprisingly positive, considering the tough time the industry has had recently and the uncertain outlook that has prevailed over recent years. A number of exhibitors reported very positive conversations and leads with plenty of key on-farm decision makers."

Many exhibitors, large and small, used the event to launch new and updated tractors, combines, arable and grassland kit, and there was a wide range of products, services and tools on show.

Colin McGregor, an arable specialist who farms in the Scottish Borders, commented: “This was my first time at LAMMA since it left Newark. I head good reports about last year, so thought I had to come. It’s been good – we have six operators who have been down here for two days, and they are influencers – they’ve enjoyed it and found it worthwhile. It’s good to meet some of the key people beyond the dealers too, such as manufacturer’s representatives.”