Agricultural market leader Cefetra Ltd has been appointed as the new marketing partner for Crop Marketing (Groups) Ltd (CMG).

Cefetra will take on responsibility for the grain marketing from Harvest 2024. The cooperative CMG, which is made up of over 300 members, has selected the company as its new marketing partner after a detailed review process.

The company has a team of 35 farm grain buyers, and a speciality crops division in Premium Crops. This gives the company national coverage with regional buying offices across England and Scotland. All of which offers support to farmers and marketing partners including cooperatives.

Andrew Bullock, CMG chairman, said: “We are very pleased to appoint Cefetra Grain as our marketing partner from Harvest 2024 onwards following a detailed review of the opportunities ahead of us and the completion of a rigorous selection process. We look forward to working together to generate future growth for CMG and our members.”

Simon Wilcox, manager – UK Farm Grain Origination, said: “We are delighted to be selected by CMG to be entrusted to be their strong grain trading partner at a time when marketing is more critical than ever for farmers. We pride ourselves on our collaborative partnership approach and therefore see CMG’s approach as fully aligned with us. We intend to work with CMG members and other farmers to significantly grow the membership and the tonnage traded.

“Cefetra began its domestic grain origination business in 2015 with the acquisition of the co-operative Wessex Grain, followed by the purchase of Premium Crops in 2018. Over the last eight years the business has grown across the UK making us a national business with a local presence in all regions, all of which offers benefits of scale to CMG.”