Make It with Field Cred returns with a special focus on lamb to coincide with Love Lamb Week. The campaign launches on 1st September for six weeks and will reach 1.5m of QMS’ highly targeted audience.
Keep an eye out for billboards promoting Scotch Lamb, there's a high-impact advert on the Edinburgh Arch for two weeks to celebrate Field Cred and Love Lamb Week, as well as billboards at 23 Tesco sites for the whole month of September to promote Scotch Lamb PGI.
Read more: QMS ‘Make It’ Scotch Lamb has delivered impressive results
QMS will also have ads displayed at 21 Asda stores across the country from September 23 to October 6, promoting Scotch Beef PGI. View the online pack which will provide you with an overview of our new campaign, activity to look for and recipes to try via the QMS website.
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